Wear betty

Wear Betty is a French lingerie brand dedicated to enhancing women's comfort and confidence in their everyday attire. Despite offering just three products, the brand recognized the importance of a strong digital presence and sought to elevate its image with a sleek, modern design.


Deliverables

UI Design

Prototype


Background

In 2022, Wear Betty embarked on its launch and required a website for product sales. I was tasked with developing the brand's colors, fonts, and overall branding to establish a cohesive identity throughout the website's design.

Impact

Wear Betty successfully entered the European market with a fully operational e-commerce platform tailored to its specific consumer outreach requirements.


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